Not trying to steal Pink Floyd lyrics from the song of the same name and no this is not a comment on the recent planetary discoveries. This is about this very quiet blog. Quiet from me that is after nearly a month without a post. Of course I have done a couple of minor updates to pages. Blink and you would miss them. Updates on pages about books which is, in the end, the purpose of this blog.
Yes despite the politics and commentary I’m trying to sell my books or at least get people interested in reading them. Sorry if that is a shock to anyone that does read the blog.
“How’s that going then?” I hear you
Well, as of 18:30 UK British Summer Time on 7th September 2016, generally OK. Not great but OK if I take the long view. My biggest seller is currently ranked just over 700,000 out of 6 million plus on Amazon USA and 290,000 on Amazon UK. One sale can move me up tens of thousands of places until you hit the lofty heights of the sub 100,000s. Good news today is that I have had an offer to translate one of my books into Portuguese.
I still have sales occasionally, even rarer to get reviews which may or may not hamper or help sales but we are not here to discuss sales or reviews or even lack of blogs. Oh no, we have bigger fish to fry.
The anyone out there was based on some alarming statistics on the actual number of readers as percentages of the population. I was led to this topic by a GoodReads forum discussion. They had USA figures which implied that only 2% of the US population had read a book in the past year. That is still a lot of people but that means 98% had not – a much bigger number. So I have been digging.
According to National Readership Survey 65% of UK adults read some print news on a daily basis rising to 92% on an irregular basis and higher if electronic media is included. According to this news story in The Guardian from 2013, 4 million adults never read a book for pleasure which implies that the UK is far more literature inclined than the US and…
A quarter of the UK’s adult population – more than 12 million people – had picked up a book to read for enjoyment less than twice in the past six months.
Which of course means that 75% of adult population had i.e. 36 million potential readers and the numbers are better for a single book in 12 months. I would presume that this number had not gone down significantly in last 3 years. So I have a massive market to aim at. I should be happy at the potential, I mean even an Apple like 0.0005% (tax Apple allegedly paid on profits in Ireland) would equate to 186 sales – wow I could get to 150,000 or higher on that basis!
Surely there is someone out there that wants to read a book, mine I mean? Is there anybody out there?